This episode pairs a fast AI-marketing news rundown with a hands-on tutorial on catching AI slop and hallucinations before they ship. **In the news (June 9-16, 2026):** OpenAI shipped [user-facing memory controls](https://openai.com/index/memory-and-new-controls-for-chatgpt/) on June 12, so you can now delete and edit individual memories or turn memory off, useful for keeping brand-voice and client context clean (background on the underlying [Dreaming architecture](https://dataconomy.com/2026/06/05/chatgpt-memory-dreaming-architecture-upgrade/), and the [Releasebot log](https://releasebot.io/updates/openai)). Google made [information agents in AI Mode](https://www.searchenginejournal.com/google-rolls-out-ai-mode-information-agents-to-ultra-subscribers/579085/) broadly available to AI Ultra subscribers, a smarter replacement for Google Alerts ([PPC Land](https://ppc.land/google-expands-search-agents-to-all-ai-mode-languages-for-ultra-subscribers/), [9to5Google](https://9to5google.com/2026/06/12/google-information-agents/)). And [CallRail added ChatGPT Ads attribution](https://www.prnewswire.com/news-releases/callrail-makes-chatgpt-ads-measurable-for-smbs-and-marketing-agencies-302796092.html), closing the measurement loop for call and form conversions. Context: the [OpenAI Partner Network](https://openai.com/index/introducing-openai-partner-network/) launched with a reported $150M backing. **The tutorial:** What "AI slop" actually is, the [vocabulary and structural tells](https://www.ignorance.ai/p/the-field-guide-to-ai-slop) ([more signs](https://www.paralect.com/blog/signs-of-ai-slop-in-writing), [overused words](https://walterwrites.ai/most-common-chatgpt-words-to-avoid/)), and why [hallucination is a brand and legal risk](https://www.americanbar.org/groups/business_law/resources/business-law-today/2024-february/bc-tribunal-confirms-companies-remain-liable-information-provided-ai-chatbot/): Air Canada held liable for its chatbot, lawyers sanctioned in [Mata v. Avianca](https://en.wikipedia.org/wiki/Mata_v._Avianca,_Inc.) and [Morgan & Morgan](https://www.lawnext.com/2025/02/federal-judge-sanctions-morgan-morgan-attorneys-for-ai-generated-fake-cases-in-court-filing.html), the [FTC's Operation AI Comply](https://www.ftc.gov/news-events/news/press-releases/2024/09/ftc-announces-crackdown-deceptive-ai-claims-schemes), and incidents at [Sports Illustrated](https://futurism.com/sports-illustrated-ai-generated-writers), CNET, and [KPMG](https://techcrunch.com/2026/06/13/kpmg-pulls-report-on-ai-usage-due-to-apparent-hallucinations/). The [NP Digital report](https://ppc.land/nearly-half-of-marketers-encounter-ai-errors-weekly-as-study-exposes-trust-gap/) shows how often marketers ship errors, [detectors don't work](https://hai.stanford.edu/news/ai-detectors-biased-against-non-native-english-writers), and we end with a copyable [two-pass edit and fact-check workflow](https://www.louisbouchard.ai/ai-editing/) ([fact-checking guide](https://www.articulate.com/blog/how-to-fact-check-ai-content-like-a-pro/)).